In our latest TSR Legal Meets interview, Karen Jones, Director at TSR Legal Recruitment, speaks with Gwyndaf Pari, Managing Partner at Bone and Payne Solicitors, about the law firm’s milestone year, its ambitious growth plans, and the culture that underpins its success.
With deep roots in North Wales and a reputation built on trusted client relationships, Bone and Payne continues to evolve while staying true to its values. Gwyndaf shares insights into the firm’s strategic direction, workplace culture, and what makes the team stand out in an increasingly competitive legal landscape.
Q: What has been the highlights of 2025 for Bone and Payne
A: 2025 was a landmark year for Bone and Payne. The partners agreed on a clear, shared direction for the firm, resulting in an ambitious, achievable business plan to support sustained growth over the next five years.
As part of this process, the firm’s core values were codified and launched alongside our strategic objectives at our first-ever firm-wide staff conference and activity day in beautiful Eryri. The event was extremely well received, setting the stage for continued success into 2026.
Q: What key objectives and goals do Bone and Payne have for 2026
A: Bone and Payne’s focus for 2026 is on growth and continuous improvement. With ActionStep successfully implemented in 2025, the firm is now technologically equipped for future development.
The year ahead will emphasise recruitment, development, and retention through a refreshed approach to personal growth, while also investing in marketing and business development to strengthen the firm’s brand and raise the professional profiles of its lawyers, including LinkedIn skills coaching.
Q: How does Bone and Payne stand out from other law firms?
Bone and Payne stand out through its combination of drive, resilience, and a genuinely supportive culture. Our lawyers are energetic, enthusiastic, and confident in taking initiative, while recognising the importance of maintaining a healthy work–life balance.
The firm also distinguishes itself through the strength of client relationships, with much of the work coming from repeat clients, often spanning generations, who trust the consistently professional and personal approach provided by the lawyers.
Q: How do you create an inclusive workplace?
A: Diversity is highly valued at Bone and Payne, and the firm actively supports all employees. Inclusivity is fostered through fair recruitment practices, flexible working arrangements, and clear anti-discrimination policies., inclusive leadership, and responsive policies ensure that everyone can thrive and contribute fully to the firm’s success.
Q: What do you enjoy most about working at Bone and Payne?
A: I love solving problems and tailoring advice to each individual’s needs. Being involved in the firm’s management lets me shape a culture that values ambition, work–life balance, and empowering colleagues to thrive both professionally and personally.
Bone and Payne’s focus on strategic growth, strong client relationships, and an inclusive, supportive culture positions the firm well for the future. As the legal sector continues to evolve, its commitment to people, innovation, and community remains central to its success.
About Karen Jones
Karen Jones is a Director at TSR Legal, a specialist legal recruitment consultancy supporting law firms across Wales and the UK. TSR Legal works closely with firms to attract, develop, and retain talented lawyers who will shape the future of the profession.
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